Carabba Restaurant Case Study Example | Topics and Well Written Essays - 750 words

Carabba Restaurant - Case Study Example In two words the character could be described as "cozied up". Deep comfortable booths would be installed to make you feel pampered and a combined Venice beach/Italian dcor that takes you back to another era. Front and centre would be a huge photograph of the boardwalk as it was in 1910, when ladies took their parasols along for the stroll and the men wore straw hats. Posters and signage on the walls come from the days when wine and grappa were still being served as a matter of course. e. Promotion - At the opening of the season I would present my own Carnivale on the boardwalk thus creating my own Italian Boardwalk. The website provides some amusing promotional ideas such as the "in love" campaign. In addition to that I would seek to bring children into the contest as well. I would have them tell me what is their favorite Italian dish, or maybe even do an outdoor cook off with kids cooking their favorite Italian dish and the winning dish has a place of honor on our children's menu. Depending on reception, this would be a once a month contest. a. Media selection - A new restaurant is usually a highly-anticipated event in many smaller cities. Heighten this anticipation by promoting the restaurant even while you're still working on construction. Make sure you hang a banner announcing the arrival of a new and exciting restaurant. Generate positive word of mouth advertising through radio spots and print media. By the time you are ready to open the doors, you should have a crowd of hungry customers waiting. Restaurants typically enjoy a 'honeymoon' period where business is booming and new customers are pouring in. What I want to do is keep enough of those customers coming back for more. Within reason, I would promote our best dishes with 'two for one' deals or other heavy discounts b. Message content I'll want to find a theme for the restaurant that is exciting and innovating, or at least different than the competition. Basically, a good restaurant environment seduces the customer into ordering higher-ticket specialty foods and also encourages return visits. But 'gimmicks' must be kept to a minimum for long-term success. I would decorate the walls with theme-related items, such as antiques or imported Italian delicacies. Uniforms that match the theme and decor of the restaurant. Background music is essential, and offers a chance to emphasize the theme even more.

Security of Information in Government Organizations Essay

Security of Information in Government Organizations - Essay Example Whatever format government organizations store their information, it needs to be protected properly (Aoufi, 2011). ISO 27002 claims that information safety is the central aspect of government’s information security that guarantees three features which are: integrity, availability and confidentiality of asset (Aoufi, 2011). Integrity is about protecting the truthfulness and extensiveness of information. This feature denotes to the necessity that information is secured from improper change Availability is certifying that only approved employers have access to information and associated assets when needed. This property refers to the protection of information from denial of service Confidentiality guarantees that information is accessible merely to those approved employers. This feature denotes to the security of information from illegal leak (Aoufi, 2011) There are no priorities regarding the importance about those three features. The importance of each of the features relies on the perspective of how they are implemented in government organizations. For example, information which is categorized as public is needed to assure availability and integrity and confidentiality is not needed (Aoufi, 2011). Information Security In Government Organizations Information security in government organizations are the promise that information, resources and facilities are protected against concession and people are secured in contradiction of workplace violence. Through information security government can guarantee its own security that supports the health, protection, economic welfare and safety of citizens. Security arises by forming trust among government, citizens and people within government organizations. Within government organizations there is need to certify that people... This essay stresses that in any government organization, the resources and operations are highly reliant on information technology to achieve the objectives and targets. Considering the high reliance, information becomes a strategic enabler for success of government organizations. Thus, defending information is main concern for any government establishments This paper makes a conclusion that through information security, government organizations can protect their information system from illegal accessing, leaking, distraction, alteration, inspection, coping or damaging. Government organizations possess several intimate information regarding nuclear operation, military operation, business deals, and employees. Most of those data are processed electronically and shared across organizations’ internal network. As the use of internet and computer increases and develops, the risk of leaking and stealing those high priority information has also increased. There are internal as well as external threats of government information. Thus, information security has become highly important and technologically advanced expressively in recent times. Government organizations are required to provide a great deal of effort for protecting information asset from external as well as internal threats. Through proper security measures government, organiz ations are able to ensure the integrity, availability and confidentiality of information.